What do American Idol, Craigslist, ESPN, iTunes and MSN have in common with BBB?
They're some of the Web sites with a Google PageRank of 8 (out of 10).
Let us explain how great this is for you as a
BBB Accredited Business.
Google's
Web site states: "PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results."
What does this mean for you? This means that when people do a search for plumbers, accountants, lawn services, insurance agents, mechanics, financial planners or any of the 1,700 other industries in our database, the chances that YOUR BBB Reliability Report shows up on the first page of the search results is pretty good.
Your BBB Reliability Report includes your status as a BBB Accredited Business, your letter grade rating, information about complaints and how they were resolved and contact information, including a link to your Web site if you’ve provided it.
These links are typically expensive: sites with rankings much lower than bbb.org often charge hundreds of dollars each year just to link from their site to yours.
Your
BBB Accreditation fees include a link from bbb.org’s Reliability Report on your business to your Web site, at no additional charge. We’ve heard from several Accredited Businesses who have said that this link alone is well worth the Accreditation fees they pay each year.
Simply having a link from your BBB Reliability Report to your business’ Web site significantly increases the value of your business’ site and helps your page move up in search results. This makes it easier for consumers to find your business when they search online. (For an added push to help your customers find you, encourage them to download the
free browser plug-in from Azigo!)
We will continue to work to improve bbb.org’s ranking as another way we seek to add value to your BBB Accreditation.
For additional information and advice you can trust,
start with bbb.org.